Table 1: Top up history
Please Call Me
Campaign measured in impressions (CPM)
CPM (Cost Per Thousand)

1 million – 29 million R12.50
30 million > R10.00

 

Table 1: Top up history
Promo Caller
Campaign measured in calls (CPM) Cost Instant action supported by media
Set up fee R 3,500 excl VAT • Call Centre – call back or call to Call Centre
  • Interactive voice response (IVR)– select menu options
Outbound Calls R600 excl VAT • Return SMS / MMS
• Can capture personal info (numerical) eg ID / account / reference numbers.

In 2011, urban cell phone banking users increased by 17% to 44%.


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Why mobile? Find out how South Africans use their mobile phones.
     
Who do you want to reach? Find out how South Africans use their mobile phones.
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