3 Ways to market your brand
Ability to Target
One of mobile’s unique strengths lies in its ability to enable targeting. Vodacom Mobile Media offers marketers a range of filters to maximise reach:
- Age
- Gender
- Home Language
- Income Bracket
- Location
- Handset Make
- Handset Operating System
- Mobile Behaviour
Ability to Build Profiles
Some call it “relationship marketing”, we call it “getting to know your customers as an individual”.
We offer mobile solutions that acknowledge privacy and enable you to build a profile of each unique user that goes beyond LSM and demographic filters.
You can run surveys or compile messages that help you to establish user preferences and enter into an ongoing dialogue, thereby ensuring your future communications are always relevant.
Ability to Reward
Whether it’s airtime, a prize, vouchers or product samples, our mobile solutions offer seamless integration with a range of industry suppliers so that you can reward or incentivise customers.
And if you’ve used mobile marketing tactics that help you build the profile of each user in your database, you can ensure that those rewards are always relevant.
Who are we?
A trusted mobile name
Vodacom Mobile Media is South Africa’s leading mobile media company that offers you a powerful and effective way to reach your audience. Experience the power of mobile advertising today!
Vodacom Mobile Media offers you highly targeted mobile communication solutions to engage directly with your target audience. Through our bouquet of integrated mobile advertising and marketing platforms, you can advertise your brand to one of the largest audiences in Africa.
Associations and Accolades
Vodacom is a member of a variety of key industry governing associations, which enables us to contribute to setting standards in the mobile advertising space. Since its inception in 2007, Vodacom Mobile Maedia has taken the lead and been both recognised and awarded for its pioneering work in the industry.
There are a number of organisations that are contributing to formalising the mobile marketing industry in South Africa. Vodacom Mobile Media is associated through memberships and strategic partnerships with many of these key players.
